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Polycom has extended its existing relationship with UC networking vendor Avaya in order to jointly market integrated voice, video and collaboration solutions based on Polycom's Open Collaboration Network strategy and Avaya's SIP UC platform, Aura.
Frost and Sullivan analyst Roopam Jain said that as more companies begin to put some meat on the bones of their UC strategies "interoperability and standards such as SIP are critical".
"Because every UC development has unique requirements, standards-based solutions are key," Jain added.
Avaya, which launched the Aura platform last year, has made much of the open standards approach to network building, which it says have put it at odds with its main rival, Cisco.
It was also quick to use features of the recently-acquired
business to augment the Aura platform, which also plays nice with Cisco kit, among other vendors.
Meanwhile, Polycom's rival Tandberg is facing additional probing by the EU Competition Commission, which today extended its inquiry into Cisco's takeover of the Norwegian video-conferencing specialist in order to address competition issues.
The regulators had planned to reach a decision on the $3.4bn deal by 15 March, but have now extended this to 29 March in order to consider Cisco's proposals to ameliorate concerns over the acquisition.