Sales of PCs across Europe in November reached the highest level this year according to analyst data but while the recovery in the economy gains pace on the continent, the UK continues to lags behind.
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Revenues of £809m recorded by fifty eight distributors across Europe’s top 14 economies represented a 1.6% fall year-on-year, but a 10.9% increase on the previous month: the strongest performance since January.
This was the third consecutive month that Context’s distribution panel has shown sequential gains, said Jeremy Davies, co-founder and senior partner at the channel analyst.
“While there’s still a way to go to get back to pre-credit crunch sales levels, the indications are that seasonal patterns have returned,” he said.
However, while revenue grew 6.2% in Germany, 3.2% in Belgium and 2.5% in France, the UK declined 6.2%. It still performed better than the Netherland and Norway however which tumbled 20.9% and 34.7% respectively.
Shipments in Europe grew 10.1% to two million – the highest since December 2008 – driven largely by a 15.2% rise in notebook sales, while the rate of decline in desktops, workstations and servers also slowed.
“It is encouraging to see that total unit sales levels in the first week of December held firm and stayed at the same level as late November. This bodes well for the rest of the month and the beginning of 2010,” said Davies.