Everywoman founder Karen Gill and Cormac Whelan, CEO UK and Ireland, Alcatel-Lucent present Alicia Navarro with her award.
Alicia Navarro, CEO and co-founder, Skimlinks, from London won the FDM everywoman Entrepreneur of the Year 2014 award.
Navarro spent 10 years with a series of telcos, media companies and startups, designing and launching mobile and internet based applications in Australia and the UK before launching Skimbit, which later transformed into Skimlinks. Skimlinks creates native monetisation solutions for publishers, rewarding them for any e-commerce they drive by turning product and product references into trackable affiliate links.
Her vision for Skimlinks is to see online publishers rewarded for the role they play in informing purchase decisions, by removing technical and administrative complexities that hamper would-be affiliates and evolving affiliate marketing into a mainstream ubiquitous revenue model.
Judges presented Navarro with this award for her “exceptionally hard work and the speed at which her company has grown”.
The annual awards aim to address the issue of attracting more women into the tech sector and retaining more female talent. This year's winners were announced during a ceremony at the Park Lane Sheraton.