Apple launches latest additions to product line: iPhone 5S, iPhone 5C and iOS7

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Three's a crowd - Apple introduces gold coloured iPhone 5C

Source:  Apple

Apple has stepped away from tradition, offering three colours of the iPhone 5S: space gray, silver and gold.

While staying the same weight and size as its predecessor, the iPhone 5S sees a new A7 chip with 64-bit architecture, as well as an M7 motion coprocessor, which Apple claims makes it twice as fast than the previous generation models, while preserving more battery. 

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