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Infrastructure specialist Opengear has highlighted the role its channel has played in helping it keep growth going for more than four years in EMEA.
The firm has now developed a partner base that tops 400 across 67 countries and operates with a tow-tier distribution model and is boasting of 17 quarters of continuous improvement.
Some of that growth has been as a result of having the right mix of products and services: console servers, remote management and monitoring. At a time when the growth of IoT and hyper convergence have both been trends sparking plenty of investments in data centres.
“Opengear in EMEA during 2017 is building on what we have done successfully over the last few years, working with our partners and distributors to strengthen markets and explore new vertical areas – for example critical infrastructure management in areas like transportation and logistics. But above all, we will keep on innovating in a market that is still showing buoyant growth," said Derek Watkins, vice president of sales EMEA & India at Opengear.
He added that it had been listening to the channel and making sure it developed the product portfolio that would cover all of the bases, from branch offices to large data centres.
It might be in its infancy but there are also predictions that virtual reality in the world of entertainment is also going to fuel a wave of spending on data centres.
“Historically, a lot of production-houses have handled this process through their own storage mechanisms whether that be on-site servers or mobile data centres, but as film has become increasingly digitalised film studios are recognising the importance of effective data management as a source of competitive advantage. Because of this they have been required to rethink how they manage their information. For the data centre industry this presents a huge revenue opportunity and chance to capitalise on an increasingly power-hungry market, much like that of gamming and streaming services,” said Greg McCulloch, CEO of collocation provider Aegis Data.
“Data centre operators are more than equipped to handle these demands by providing the highest levels of connectivity, storage and service quality which are now required within the film-making process. The emergence of VR as a credible way to consume film will only add to this demand and because of this we’ll likely see a greater emphasis on organisations needing high performance computing (HPC) capabilities in place to support power-hungry storage requirements, that are now required with these more immersive film-watching experiences,” he added.