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Satya Nadella has been clear in his relatively brief time as CEO of Microsoft that he wants to instil a different corporate culture at the company, one which is more about open mindedness.
A big part of his vision for the future is to be less obstinate about where Windows appears and in turn to open the tent for more developers, hardware players and cloud specialists to add some value to the Microsoft proposition.
His words have already been translated into action and the firm pitched up at Apple's big iPhone and iPad launch event last week to talk about Office 365, with mant commentators remarking that it was the highlight of the event.
When it comes to forming partnerships there is still an ambition to keep customers coming back to Microsoft and relationships are seen as important in getting that ambition realised.
Building on a twenty year relationship Microsoft has turned to Sage and formed a global agreement that will give the UK software player the chance to collaborate on future product development, which should involve new products.
Sage will be building its next generation accounting software based on Microsoft's cloud platform giving both firms the chance to widen their offerings to the SME market.
Alan Laing, EVP, global strategic partnerships and alliances at Sage, said that this latest development in the vendor relationship was building on the partnership of the last two decades.
“We have enjoyed a long and fruitful relationship with Microsoft for many years at a local level, but this new agreement is about taking a step back to look at the bigger picture. We’re imagining what could be made possible for Small & Medium Businesses if our two organizations worked more closely together on a global scale," he said.
“We’re really excited about the possibilities – the greatest developer minds working on the very latest platforms to build exciting new solutions for Small & Medium Business in the long-term," he added
In response Julia White, general manager of Office 365 product marketing, Microsoft, said that it had worked with Sage for many years and the firm was already well versed in developing products on Azure.
“By developing on the Office 365 platform, Sage will ultimately help accountants and bookkeepers to be more productive," she said.