UKtech50 2013 – the most influential people in UK IT

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16. Willem Eelman, CIO, Unilever

Willem Eelman became global CIO at consumer goods giant Unilever in April 2010, with an innovation development budget of some €300m. He has led a major global IT transformation, that includes one of the largest SAP implementations in the world. Unilever is embracing social media and the web to promote its household-name brands.

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