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Data unlocks personalised customer service
In this week's Computer Weekly, we examine how companies are starting to use big data analytics to deliver more personalised customer services. We talk to the government's IT procurement chief about improving public sector tech purchasing. And Volvo's CIO tells us how connected cars will reshape the automotive sector. Read the issue now.
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Features in this issue
Personalisation has been the goal for many retailers, but can the emergence of big data analytics be the solution they are looking for?
Irish Power is an early adopter of GE's predictive analytics tool suite Reliability Excellence from GE, built on the company’s Predix platform
The government's procurement agency has plenty of critics, but its technology lead insists that IT and digital purchasing is improving fast