Tablet market set to grow over 5,000% as netbook sales shrink


Tablet market set to grow over 5,000% as netbook sales shrink

Jenny Williams

Tablet devices will fuel 14% growth in the PC industry and steal sales from the netbook and notebook market throughout 2011, according to a report.

The latest report by Canalys predicts tablet sales in 2011 to show over 5,000% year-on-year growth. But for every 10 tablets sold this year, five netbook or notebook sales will be lost in the enterprise market.

Tim Coulling, Canalys analyst, says tablets are disrupting the PC refresh cycle in some markets.

"Their innovative user experience has captured the imagination of consumers, who are extending the life of their existing hardware, while taking an interest in pads," said Coulling.

Canalys anticipates the notebook market to grow 8% in 2011 despite growth tablet sales, driven by Windows 7 refreshes. However, netbook sales will fall 13%.

The increased tablet sales are also expected to dent market share for traditional PC companies.

"This growth means that PC companies, notably Microsoft, Intel and AMD, are likely to lose market share during the year," added Coulling.

PC industry landscape for enterprise market

Category 2010 worldwide unit shipments 2011 worldwide unit shipments forecast Year-on-year growth
Notebooks 86,665,740 96,360,330 11.20%
Netbooks 1,453,600 1,862,780 28.10%
Tablets 20,410 1,121,990 5397.30%

Source: Canalys estimates, March 2011

Related Topics: Mobile hardware, VIEW ALL TOPICS

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