Argos: a digital retailer


Digital signage

Source:  Argos

As well as an abundance of iPads, the store will also feature a large amount of digital signage, which will provide agile and individual marketing opportunities for each store.

The digital signs which are managed centrally, can react to local conditions such as the weather, and offer appropriate special offers suited to individual stores. It also offers a special advertising opportunity for partners, for instance, Dyson may want to take over an entire shop’s digital signage with advertising, which the store could accommodate.

View All Photo Stories

Start the conversation

Send me notifications when other members comment.

Please create a username to comment.






  • How do I size a UPS unit?

    Your data center UPS sizing needs are dependent on a variety of factors. Develop configurations and determine the estimated UPS ...

  • How to enhance FTP server security

    If you still use FTP servers in your organization, use IP address whitelists, login restrictions and data encryption -- and just ...

  • 3 ways to approach cloud bursting

    With different cloud bursting techniques and tools from Amazon, Zerto, VMware and Oracle, admins can bolster cloud connections ...