Credit Suisse targets the crème de la creme

Credit Suisse is to target an affluent elite of British investors through a Pan-European online banking and investment.



Credit Suisse is to target an affluent elite of British investors through a Pan-European online banking and investment. The Internet-based venture will go live next month in Britain and Germany.

An online service, Global Investor Portfolio, will allow customers to deal in shares on 15 stock markets, including London, Frankfurt and New York.

UK and German clients can also receive an investment information service. Credit Suisse aims to sign-up 1m customers across Europe over the next five years.

It has identified 40m people across Europe as the "new affluents".

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