MFP sales drive growth in printer hardware market

Western European printer sales on the up with strong Q3 performance

Data published today by Context shows a return to growth in unit sales of printer hardware with a year-on-year increase of +3% in Q3 2014 in Western Europe.

The European IT market research company found steady positive performance of laser MFPs and increasing sales of inkjet MFPs drove the improvement further with unit sales growth of 9% and 7% respectively in Q3 2014.

Colour laser MFPs in particular showed strong performance recording a year-on-year increase of +15%, with the mono segment registering just +3%.

“Looking at vendors performance, HP, Brother and Lexmark recorded double-digit year-on-year unit sales growth across Western European distribution in Q3 2014”, said Zivile Brazdziunaite, Imaging Market Analyst at Context.

“HP registered strong year-on-year distribution sales performance of +24% in the Inkjet MFP category and +7% in the Laser MFP category in Q3 2014.”  

Brother and Lexmark saw year-on-year unit sales increase of 28% and 24% respectively in MFP sales for the quarter, while Canon, Kyocera and Ricoh registered negative overall performance due to weak sales of laser single function printers (SFPs), despite increased MFP sales of 20%, 51% and 32% respectively.

The geographic spread saw most countries in Western Europe registering positive rise in year-on-year distribution sales for Q3 2014, with the exception of France, Ireland, Denmark, Norway and Finland, which showed declining sales of up to 19%.

Netherlands, Switzerland and Spain registered double-digit sales growth of 25%, 22% and 14% respectively and the UK year-on-year figures saw and increase of 5%.

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