BlackBerry names new enterprise chief

John Sims joins the struggling mobile firm from SAP to lead its enterprise services division

The executive shakeup at BlackBerry continued today with the firm naming John Sims as its new head of global enterprise services.

Sims is leaving his role at SAP, which he joined following the software company’s purchase of Sybase where he ran its mobile services operations, to join the struggling mobile manufacturer.

“I am pleased to welcome such a seasoned executive as John to BlackBerry to help lead our key business operations through our ongoing reorganisation and transition,” said the firm’s CEO and former Sybase boss, John Chen.

“His extensive experience in transforming businesses, redefining brands and motivating teams will be a tremendous asset to BlackBerry as we reshape the Company to be more nimble and focused.”

The new chief of BlackBerry has made a number of high profile changes at the top of the firm since Thorsten Heins - the previous chief - departed earlier this year, hoping to refocus the company on its still successful business products, such as BlackBerry Enterprise Service (BES) 10.

“The changes we are making demonstrate our commitment to innovating for current customers who count on BlackBerry, and the new users who are just learning how powerful and compelling the BlackBerry 10 platform can be. John will be central to all of those efforts,” added Chen.

The key announcement comes two days before BlackBerry announces its third quarter results for the fiscal year of 2014.

Sims will begin his new job in January 2014.

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