Debenhams revamps website for xmas

Debenhams has appointed digital agency Nomensa to revamp its homepage in time for Christmas.

Debenhams has appointed digital agency Nomensa to revamp its homepage in time for Christmas.

The design allows visitors to find their way deeper into the Debenhams website from the gateway homepage, helping to increase conversion rates for Debenhams.

Brett Bennett, web development manager at Debenhams, said, "We are convinced this design will make a dramatic difference to our user experience, user volumes beyond the homepage, and overall revenue in this crucial trading period."

Léonie Watson, head of accessibility at Nomensa, said, "By drawing together accessibility, usability and design, we have helped Debenhams improve its online customer experience."




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