Teradata has established an analytics lab to allow retailers and consumer goods companies to analyse data captured by radio frequency identification (RFID) applications across their supply chains.
The new Retail Advanced Business Analytics & RFID Lab is housed at the Teradata Benchmark Centre in California.
The lab demonstrates to customers how their data can be used in innovative ways to increase business value, said Teradata, which is a division of NCR.
The new lab handles data to help develop deep analytics, predictive modelling and data mining solutions.
Bill Franks, Teradata director of retail analytics, said, “The lab is dedicated exclusively to addressing the everyday business management issues faced by retailers.
“Our customers recognize that the ability to find connections between detailed-level data gives them a competitive advantage,” he said.
Teradata is currently inviting retailers to take part in tests. “Teradata will help scope targeted projects of four to eight weeks in length that help companies explore new areas of data analysis,” Franks said.