In the wake of a major partner programme refresh, Juniper Networks is making the case for integrating channel marketing strategies more tightly with social media, saying its partners need to transform the way in which they interact with both vendors and end-users.
Juniper worldwide partner marketing vice president Luanne Tierney claimed she was seeing more and more demand from partners for help with social media strategies, saying: "Technology marketing is undergoing its most dramatic shift for 30 years."
Hewlett-Packard has revealed it will merge its Personal Systems Group (PSG) and Imaging and Printing Group (IPG) into a new Printing and Personal Systems Group, having failed in its attempt to sell off the PC business last year.
Research from Network Instruments has shown that security continues to be the big concern for almost three quarters of users who are worried about where their data resides during the transfer across to a hosted environment.
Trams has positioned itself as one of the leading Apple business resellers in the UK with the acquisition of Cancom Ltd, buying out the German firm's UK arm as part of ongoing plans to grow its market position through acquisition.
ComputerLinks has slotted another piece of its datacentre strategy jigsaw into place signing up mobile security outfit Mobile Active Defense ([email protected]), following on from the decision to sign with Aerohive and Ericom.