Intel has given the clearest signal yet that it believes a large part of the future lies in mobile technology after outlining plans to work with Google and develop products for the next wave of netbooks and smart phones.
Using the keynote speech at the vendor's developer forum in San Francisco Intel's president and CEO Paul Otellini took to the stage to share his views of the current state of the market and its future direction.
"Computing is in a constant state of evolution," said Otellini, describing the opportunities and challenges facing Intel and the industry. "The unprecedented demand for computing from the client devices to the cloud is creating significant opportunity for the industry."
"Intel is innovating and working with our partners to deliver computing experiences that are more mobile, secure and seamless. I'm excited about the new experiences that will be created across a range of devices, and we're just getting started," he added.
One of the main planks of its strategy going forward will be to concentrate on smartphones and develop Atom processors that can deliver good results on the Android platform.
To further that ambition Otellini outlined greater collaboration with Google that will extend the working relationship which has already been in evidence with joint initiatives including Chrome OS and the Android Software Development Kit.
The other main development revealed during the keynote was the plans Intel has for Ultrabooks, which it expects will be a big seller this Christmas and beyond as Windows 8 boosts the performance and functionality on tablets and other form factors next year.