Dell launches imaging, printing programme

Dell has added a new printing partner programme to the growing PartnerDirect ecosystem

Dell has added a new channel programme around imaging and printing to its rapidly-expanding PartnerDirect ecosystem, offering renewed support for partners selling its mono, colour and multifunction printers.

Dell said it was seeing increased growth in its print business – on both traditional and managed print services – across key EMEA territories, and wanted to help partners take advantage of this.

The Dell Imaging & Print Strategic Partner Programme builds on our commitment to our channel partners who continue to focus their print businesses on selling our industry-leading printers,” said Dave McNally, Dell Imaging director of EMEA product marketing.

“The programme provides tools which will be integral in enabling our partners to further grow and strengthen customer relationships, benefitting both Dell and partners alike.”

Benefits contained within the new programme, which is open to Registered, Preferred and Premier PartnerDirect members alike, include supplies rebates on consumable orders from Dell and participating disties; access to MDF providing reimbursement of up to 50% to a maximum of $25,000 (£16,090) per quarter; training and tech support, both online and face-to-face; and dedicated account managers.

Image credit: Creatas

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