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Details laid out of HP partner programmes post split

With just a few weeks to go until HP splits into two companies the details of what is coming on the partner programme front have emerged

Both parts of the split HP will require their own partner programmes and the details of just what is coming from the start of next month.

For those resellers that have spent the last few years navigating through PartnerOne making sure they exploit the rewards on offer there is quite a bit of homework to get to grips with the latest cha`ages.

For HP Inc, the PC and printer business, it will be Partner First and for the Enterprise operation, which handles the services and software operations, the branding will be Partner Ready.

The idea is that the legacy of PartnerOne will feed into the new programmes and it has also given top HP executives a chance to once again proclaim their love of the channel.

"With more than 80% of our revenue coming through the channel, partners are critical to our success," said Dion Weisler, the future president and CEO of HP Inc.

"Separation is a catalyst. As we create a new HP, we have a focused strategy that will enable our partners to provide innovative products and solutions that amaze customers. Together, we will capitalize on new growth opportunities and quickly adapt to market and customer dynamics,” she added.

Partner First

The details that have emerged so far of what the HP Inc partner programme will look like includes a commitment to providing incentives and sales support and adding tracks that partners can follow.

There is also the promise of streamlined programmes, tools and processes that will make it easier for a reseller to close a deal more quickly.

There will also be the usual emphasis on marketing tools that come as standard these days as part of a channel programme.

Over on the Enterprise side of the business Meg Whitman, the CEO and president also got to talk about her commitment to partners.

"As we look toward Day 1 of Hewlett Packard Enterprise, we remain committed to the channel and helping partners accelerate growth through delivering comprehensive technology solutions to meet today's customer demand. We are thrilled to start this new chapter together,” she said.

Partner Ready

Those resellers that are familiar with the existing PartnerOne programme will find quite a few features have been retained with some more features around improving partner profitability and better demand generation being added.

There will be planned marketing development funds, a new partner locator tool and there will be a predictable compensation model for partners. There will also be an international element, which means that a channel player pitching a global deal will be able to get pricing from HP.

Finally there will be a new sales certification and partners will be able to get knowledge credits to get access to rewards. In addition there will be training to partner sales and presales teams.

Both partner programmes will be able to access HP financial services to try to get funding for deals.​

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