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Reborn McAfee looking to generate more channel opportunities

McAfee's return to the security market as a standalone company should be good for the firm's loyal channel partners

The reborn McAfee is hoping that its move away from Intel will give the firm the chance to be more dynamic and generate a greater number of partner opportunities.

Some in the channel never quite got used to calling Intel Security and they can be comfortable once again using the McAfee moniker.

Intel bought McAfee for $7.7bn back in 2010 and announced last September that it had agreed to sell its stake to TPG Capital for $4.2bn. Thoma Bravo has also become an investor through an agreement with TPG and former Intel Security general manager Christopher Young has been named McAfee CEO.

For the channel most of these events have been expected and the firm is sticking with a current partner programme that runs through until 2018.

There is also going to be a consistent approach on the technology front with McAfee committing to stick with existing product plans.

 "We have been very transparent about the product roadmap and development and it is exactly as is," said David Small, EMEA vice president channel at McAfee.

Where the channel should see change is around the way McAfee reacts to threats and creates opportunities for partners.

"The evolution into the new McAfee will create more opportunities and there will be a new dynaism," he added.

The advantage that the firm has is a well established and loyal channel and a brand that is already well known by partners and customers.

"We have a very well established partner ecosystem and the feedback has been positive," Small added.

 The vendor might look at the experience of SonicWall, which has seen a surge of channel interest since it came out of Dell.

"We are getting excited about it because it does create some interesting opportunities and a chance to look at some stuff we haven't done before," said Small.

His hopes about the future were echoed by the new CEO who also shared the same thoughts about what could lie ahead.

“As a standalone company with a clear purpose, McAfee gains the agility to unite people, technology and organizations against our common adversaries and ensure our technology-driven future is safe," said Young.

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