Neil Muller resurfaces as CEO of Daisy

After announcing the end of his two-decade Computacentre career, Neil Muller takes the helm of Daisy Group

Neil Muller has been announced as the new CEO of Daisy Group plc, just weeks after stepping down as UK managing director at Computacentre.

The current CEO and founder Matthew Riley will move to the position of executive chairman and given that he forms part of the consortium buying Daisy out, was probably the puppet master behind the reshuffle.

Muller, who was a lifetime Computacentre man, managed to buck global trends with UK sales figures keeping the reseller ticking over in recent times. Daisy’s soon-to-be owners will no doubt be hoping that Muller can sprinkle some fairy dust on the telecoms company, which has struggled to get a foothold in the current software-driven marketplace. He will make the move over to Daisy in February 2015.

“This is a very exciting stage in the development of Daisy Group, and we are now perfectly positioned to become the major force in the SME and mid-market IT and business communications industry,” now-executive chairman Riley said.

“With someone as experienced and ambitious as Neil at the helm, I have every confidence that the company will progress to an exciting new level of growth, and I look forward to working closely with him.”

Muller said that he viewed Daisy’s position in the marketplace as an opportunity rather than a limitation.  

“The converging world of telecommunications and IT represents a host of exciting opportunities and Daisy is in a prime position to evolve and to adapt its existing capabilities, addressing new market dynamics and mid-market customer needs,” Muller said.

“I am very excited about working with Matthew and the Daisy team to identify new opportunities for growth, capitalise on market changes, and further enhance the customer experience.”

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