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The announcements have started to come out of the first day of HPE's Discover shindig in Las Vegas with plenty for the channel to mull over.
With the vendor looking to encourage more resellers to get involved with some of the growth areas like IoT there are some more certifications for partners along with greater levels of support.
The vendor revealed last September that it was drawing up a list of competencies for partners and last month indicated that there would be more activity around that at Discover.
The updates to the partner programme include expanded competencies to include a broader set of hybrid IT, data and analytics, and Intelligent Edge solutions built on HPE infrastructure.
Partner Ready competencies now include rapid provisioning, enterprise private and hybrid cloud and private cloud express; data management and analytics with SAP HANA; mobile first campus and there should be more to come.
As it steps up the number of competencies HPE will provide partners with solution guides, customer presentations, reference architectures and reference cards that should make making the pitch easier. The vendor has also put more muscle into its digital marketing support for partners making a lot more assets that can be used in campaigns available to the channel.
Another announcement was the launched a new silver data centre specialisation that reduces partner training time from nine days down to five.
“The latest updates to our industry-leading Partner Ready program and the new digital marketing program reflect our continued commitment to deliver the solutions that speak to the needs of our partners and set them up for success,” said Denzil Samuels, senior vice president, worldwide indirect sales at HPE.
The other announcement that will have gained channel attention is the launch of Capacity Care from HPE Pointnext, which is a mid-market solution that allows capacity monitoring for the firms ProLiant Gen10 Systems.
HPE also promised it would continue to try and forge partnerships with players that could add value to its ecosystem and generate more opportunities for the channel.
“HPE’s expanded partnerships with ISVs and industry-specific alliances is creating new opportunities for channel partners and system integrators to drive customers’ digital transformation services around applications and data as well as edge-to-core network integration,” said Olivier Suinat, senior vice president, global industries & strategic alliances at HPE.