HP gives Autonomy partners new programme

HP has launched a new partner programme for Autonomy resellers and announced plans to bring them into the wider channel fold

HP has launched a new partner programme targeting Autonomy resellers in an acknowledgement that it needs to do more to bring the software firm’s partners into its own family.

The programme was announced on the opening day of HP’s 2013 Global Partner Conference in Las Vegas, and will contain three tiers, Business, Preferred and Specialist, with a range of benefits to help partners sell, market and deliver Autonomy products, while taking advantage of the scale of HP’s wider partner ecosystem.

Speaking to MicroScope, HP UK and Ireland channel marketing manager Stephen Watson said: “I see it as a fantastic opportunity for the Autonomy channel to be able to work with us.”

Watson said that putting aside the financial issues that have dogged the acquisition – and remain the focus of a major investigation – HP wanted to “show that the channel organisation is right behind the acquisition, and that we see it [Autonomy] as something that will continue to grow and that channel partners can benefit from”.

“We’re being very positive with Autonomy partners and I’m hearing positive things back from them,” he added.

The new programme has been closely modelled on HP’s existing global partner programme, PartnerOne, and will be slowly transitioned into the main programme over the course of the year.

Image credit: Creatas

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