News
Channel Partner Programmes
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February 04, 2021
04
Feb'21
Dell rolls out increased rewards for cross-selling
Vendor announces enhancements to its global partner programme, with incentives for top partners to sell more
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February 01, 2021
01
Feb'21
Imperva and Acronis boost channel support
Data protection players roll out enhancements for partners to reach more customers and give MSPs increased support
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January 29, 2021
29
Jan'21
Spectra Logic increases digital marketing support
Storage vendor Spectra Logic enhances channel programme with more support on offer for those who want to take the sales conversation online
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January 26, 2021
26
Jan'21
Versa Networks rolls out more formal channel approach
Global partner programme replaces an ad-hoc approach and comes at a time when both SASE and SD-WAN are surfing a wave of demand
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January 21, 2021
21
Jan'21
Sectigo launches programme and bolsters channel training
Security firm Sectigo is stepping up its channel support with a programme and portal designed to provide more access to training and marketing
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January 15, 2021
15
Jan'21
CrowdStrike backing top partners
Security player will deepen investment in its top-level partners as it looks to reward those who have invested in the firm
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January 15, 2021
15
Jan'21
Commvault’s channel chief outlines a busy year ahead
Recently appointed John Tavares has plans to reach out to MSPs, get more partners involved with SaaS and has a partner programme to launch in Q2
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January 14, 2021
14
Jan'21
Kaseya CEO: MSPs stopped an SME catastrophe
The managed service community has kept many small and medium-sized enterprises going throughout the course of the pandemic, says Kaseya CEO
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January 08, 2021
08
Jan'21
Intel unifies partner programmes
Vendor hoping simplicity and increased support in a fresh partner programme will benefit its channel
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January 06, 2021
06
Jan'21
Commvault ushers in fresh channel chief
Former Dell EMC executive takes up the challenge of strengthening Commvault’s global partner base
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January 05, 2021
05
Jan'21
TelcoSwitch plans to use funding to boost channel
Unified communications specialist TelcoSwitch gains access to a few million pounds in a funding round that should provide more support for its partners
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December 16, 2020
16
Dec'20
Canalys recognises vendor leadership through pandemic
Analyst firm’s latest Channel Leadership Matrix picks up on those vendors that have given partners excellent support
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December 15, 2020
15
Dec'20
Fujitsu puts ecosystem platform at heart of channel approach
Vendor is adding partners to its collaborative platform that launched last month to encourage more cross-channel partnerships
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December 14, 2020
14
Dec'20
Veeam ending the year with growth across the channel
The backup software vendor has seen demand rising from customers of all sizes, with its partners able to tap into those market conditions
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December 03, 2020
03
Dec'20
Cisco channel prospects looking solid going into 2021
Cisco is closing out the year with programme enhancements, an increasing focus on collaboration and strong evidence that its partner base has innovated through the pandemic
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November 24, 2020
24
Nov'20
Centreon goes channel-first to boost growth
Firm is not alone in viewing the channel as a way to increase its growth prospects
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November 18, 2020
18
Nov'20
Juniper to spend millions on the channel
Juniper Networks uses partner conference to talk about bold moves to increase investment in the channel and take market share
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November 17, 2020
17
Nov'20
Samsung arms partners with tools to support greater mobility
Firm’s UK channel boss explains the thinking behind the recent launch of Samsung One and why it wants existing partners to benefit from its investments
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November 11, 2020
11
Nov'20
GTDC praises distribution’s response to the pandemic
The industry group has held its annual summit, with CEO Frank Vitagliano highlighting just how well distribution has navigated the challenges of Covid-19
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November 11, 2020
11
Nov'20
ConnectWise makes double security acquisition
MSP specialist moves to make life easier for those trying to manage threat detection and prevention
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November 09, 2020
09
Nov'20
HPE rolls out partner programme enhancements
Vendor keen to drive as-a-service and increase activity in the SME market among its partner base
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November 05, 2020
05
Nov'20
Samsung One launches with emphasis on mobility
Vendor increases mobile tools for the channel as it launches a fresh partner programme
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November 04, 2020
04
Nov'20
Dynabook increases digital support for partners
Mobility specialist has reacted to the pandemic with partner programme enhancements and increased online support
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October 29, 2020
29
Oct'20
Cisco CEO outlines channel relationship in cloud-first era
Cisco and partners must ‘think differently’ about how to coexist, says Chuck Robbins
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October 27, 2020
27
Oct'20
Managed print channel upbeat over year ahead
Despite the ongoing pandemic, Quocirca found that many in the managed print world are looking to 2021 with better expectations
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October 20, 2020
20
Oct'20
Sophos and Splunk register spikes in channel activity
Vendors share details of increased activity on the channel front over the course of the coronavirus pandemic
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October 15, 2020
15
Oct'20
MSP channel gets more programmes, tie-ups and products
Sharp UK, Barracuda MSP and Toshiba Tec, and Cherwell are all taking steps to enhance their offerings and positions in the managed services market
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October 14, 2020
14
Oct'20
NetSuite upbeat over channel progress
Cloud ERP specialist has seen partner numbers increase in the 18 months since it launched its latest channel programme
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October 13, 2020
13
Oct'20
GTDC: Two-tier model offers vendors highest returns
Working with distribution and resellers rather than opting to go single-tier or direct is the best go-to-market strategy for vendors
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October 12, 2020
12
Oct'20
Veeam will extend channel options with Kasten
The addition of container back-up options will give channel partners a wider solution to pitch, according to Veeam’s CTO
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October 12, 2020
12
Oct'20
Nutanix looks for GSI growth
Pressure is increasing to demonstrate to customers that cost savings can be realised quickly, according to the GSI leader at Nutanix UK
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October 08, 2020
08
Oct'20
HPE boss looking for channel to bring SME growth
HPE is looking to reward those that bring in more business from small and medium-sized customers over the next year
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October 01, 2020
01
Oct'20
WatchGuard swells channel with Panda partners
Three months after it completed the acquisition of endpoint player Panda Security, WatchGuard has significantly expanded its channel base
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September 30, 2020
30
Sep'20
Veeam unveils VASPs
Data management specialist backs skilled channel specialists who can help solve customer problems
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September 30, 2020
30
Sep'20
Context: Distribution efforts through coronavirus appreciated
Resellers grateful for the help provided by distributors during Covid-19 pandemic but indicate they want more support in moving to a cloud services world
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September 30, 2020
30
Sep'20
HPE points distribution to everything as a service
Vendor holds its distribution event with a number of enhancements being rolled out to make it easier to sell services
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September 29, 2020
29
Sep'20
VMware continues to build on Partner Connect
Against a changing landscape, the vendor has stepped up efforts to ensure that its partner programme is delivering what the channel needs
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September 24, 2020
24
Sep'20
Cameyo, Dynatrace and Automation Anywhere launch partner programmes
The three vendors have all decided to enhance the programmes and certifications they can offer to partners
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September 23, 2020
23
Sep'20
Consenna sets sights on £10m revenues
Firm has seen growth ramp up over the past year and is now considering more international growth
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September 18, 2020
18
Sep'20
As-a-service offers take centre stage at HP Reinvent
HP shares details of more services that partners can take out to those working at home during the pandemic
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September 17, 2020
17
Sep'20
Silver Peak launches certified deployment programme
SD-WAN specialist looking to get more global partners in a position to deliver the networking technology
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September 16, 2020
16
Sep'20
HP looks for channel to make a positive difference
Vendor launches Amplify Impact programme to encourage more diversity and inclusion across the industry
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September 11, 2020
11
Sep'20
Nutanix ditches ‘cumbersome’ partner programme
Nutanix has replaced its partner programme with a paired-down version that rewards competencies over deal volume
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September 10, 2020
10
Sep'20
SentinelOne thanks channel for delivering growth
Security player SentinelOne has seen its efforts to expand distribution and increase support for partners pay off in the revenue numbers
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September 10, 2020
10
Sep'20
Fintechs ramping up efforts to get loans into SME hands
With the deadline for the government-backed coronavirus loan scheme looming, efforts are being made to try to get those small firms looking for financial aid logged onto the system
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August 24, 2020
24
Aug'20
Hitachi Vantara aims to double channel base
Storage player has transformed its indirect approach under its current leadership and is looking to keep that momentum going
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August 21, 2020
21
Aug'20
Channel pandemic response: Virtual events are king, but support could improve
Feedback from MicroScope’s virtual channel event reveals some insights into the current thinking in the industry, with the majority focusing on virtual events and stating they're happy with support – but nearly a quarter say more could be done
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August 18, 2020
18
Aug'20
Dell welcomes former staffer Dagher as global channel chief
After a three-year spell running Cisco Canada, Rola Dagher returns to step into the shoes vacated by Joyce Mullen
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August 13, 2020
13
Aug'20
Jackson marks anniversary at 8x8 with solid channel progress
8x8’s EMEA channel boss, Keith Jackson, has spent his first 12 months building a channel base to use as a platform for future growth
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August 11, 2020
11
Aug'20
Schneider Electric increases rewards for edge-selling partners
Vendor continues to encourage engagement with edge solutions, with margins and discounts on offer