News

Channel Partner Programmes

September 30, 2020 30 Sep'20
Veeam unveils VASPs

Data management specialist backs skilled channel specialists who can help solve customer problems
September 30, 2020 30 Sep'20
Context: Distribution efforts through coronavirus appreciated

Resellers grateful for the help provided by distributors during Covid-19 pandemic but indicate they want more support in moving to a cloud services world
September 30, 2020 30 Sep'20
HPE points distribution to everything as a service

Vendor holds its distribution event with a number of enhancements being rolled out to make it easier to sell services
September 29, 2020 29 Sep'20
VMware continues to build on Partner Connect

Against a changing landscape, the vendor has stepped up efforts to ensure that its partner programme is delivering what the channel needs

September 24, 2020 24 Sep'20
Cameyo, Dynatrace and Automation Anywhere launch partner programmes

The three vendors have all decided to enhance the programmes and certifications they can offer to partners
September 23, 2020 23 Sep'20
Consenna sets sights on £10m revenues

Firm has seen growth ramp up over the past year and is now considering more international growth
September 18, 2020 18 Sep'20
As-a-service offers take centre stage at HP Reinvent

HP shares details of more services that partners can take out to those working at home during the pandemic
September 17, 2020 17 Sep'20
Silver Peak launches certified deployment programme

SD-WAN specialist looking to get more global partners in a position to deliver the networking technology
September 16, 2020 16 Sep'20
HP looks for channel to make a positive difference

Vendor launches Amplify Impact programme to encourage more diversity and inclusion across the industry
September 11, 2020 11 Sep'20
Nutanix ditches ‘cumbersome’ partner programme

Nutanix has replaced its partner programme with a paired-down version that rewards competencies over deal volume

September 10, 2020 10 Sep'20
SentinelOne thanks channel for delivering growth

Security player SentinelOne has seen its efforts to expand distribution and increase support for partners pay off in the revenue numbers
September 10, 2020 10 Sep'20
Fintechs ramping up efforts to get loans into SME hands

With the deadline for the government-backed coronavirus loan scheme looming, efforts are being made to try to get those small firms looking for financial aid logged onto the system
August 24, 2020 24 Aug'20
Hitachi Vantara aims to double channel base

Storage player has transformed its indirect approach under its current leadership and is looking to keep that momentum going
August 21, 2020 21 Aug'20
Channel pandemic response: Virtual events are king, but support could improve

Feedback from MicroScope’s virtual channel event reveals some insights into the current thinking in the industry, with the majority focusing on virtual events and stating they're happy with support – but nearly a quarter say more could be done
August 18, 2020 18 Aug'20
Dell welcomes former staffer Dagher as global channel chief

After a three-year spell running Cisco Canada, Rola Dagher returns to step into the shoes vacated by Joyce Mullen
August 13, 2020 13 Aug'20
Jackson marks anniversary at 8x8 with solid channel progress

8x8’s EMEA channel boss, Keith Jackson, has spent his first 12 months building a channel base to use as a platform for future growth
August 11, 2020 11 Aug'20
Schneider Electric increases rewards for edge-selling partners

Vendor continues to encourage engagement with edge solutions, with margins and discounts on offer
July 30, 2020 30 Jul'20
RingCentral sings praises of master agency model

Cloud comms player is the latest to voice support of an approach that is starting to gain more ground in the UK
July 24, 2020 24 Jul'20
Veeam, 8x8, Synaxon, Snom and Compodium reaching out to partners

This appears to be the week for many vendors to announce partner programme enhancements and changes
July 24, 2020 24 Jul'20
Fujitsu changes approach to training

Vendor looks to end box-ticking exercise and deliver more customised support for partners
July 23, 2020 23 Jul'20
NetApp looks to help partners stand out from the crowd

Vendor has made a series of enhancements to its partner programme in an effort to widen the base and improve life for those that are already signed up
July 22, 2020 22 Jul'20
Channel ends Q2 2020 on a high across Western Europe

Analysis of the market from Context reveals that the end of the second quarter continued to deliver growth for many across Western Europe, in spite of the pandemic
July 17, 2020 17 Jul'20
Vectra targeting fresh customer base with partners

Security player has ambitions to make a mark in the mid-market and is looking to its channel to play a part
July 15, 2020 15 Jul'20
HP looks to Amplify partner relationships

Vendor announces significant changes to its partner programme due to come into effect towards the end of the year
July 14, 2020 14 Jul'20
Commvault rolls out enhanced partner programme

As promised by the Commvault’s channel boss earlier in 2020, steps have been taken to make life easier and more profitable for partners
July 13, 2020 13 Jul'20
Mullen calls time on her spell as Dell channel chief

After more than two decades at the vendor, Joyce Mullen has decided the time is right for a fresh challenge
July 09, 2020 09 Jul'20
Vectra, Sumo Logic, Konica Minolta and HP work on partner programmes

Vendors continue to enhance channel progammes and sign up more resellers to the fold
July 09, 2020 09 Jul'20
Kaspersky: Now is not the time to pitch a fresh strategy

Security vendor Kaspersky advises its channel base to focus on helping customers with current problems
July 08, 2020 08 Jul'20
GTDC: Distribution shines during the pandemic

Cloud sales increased, as did as-a-service demands, but a snapshot into the past few months from the Global Technology Distribution Council found disties were more than able to react to the changes
July 07, 2020 07 Jul'20
Cato makes senior channel hire and rolls out support accreditation

Cato aims to keep channel momentum going with addition of global partner executive and technical support programme
July 06, 2020 06 Jul'20
TalkTalk Business adds partner MDF to Homeworker package

Firm follows up on launch of business-grade connectivity offering, with details of how it plans to support its channel partners
July 02, 2020 02 Jul'20
Resellers overcoming resistance to agent model

Avaya has seen its channel partners change their position on the master agent model as the vendor has led more of them through the process
June 30, 2020 30 Jun'20
Veeam channel becoming ‘calmer’ about alliances approach

Vendor has worked to increase transparency and encourage resellers to tap into the strong network of alliances it has struck
June 24, 2020 24 Jun'20
HPE CEO: We won’t grow the business without the channel

HPE kicks off its Discover event with a range of enhancements for the channel around its GreenLake proposition
June 22, 2020 22 Jun'20
Dell and Rackspace strengthen edge pitch

Vendors launch fresh products and services to make sure the channel has the answers that customers are increasingly looking for
June 19, 2020 19 Jun'20
Cisco: Partners heading in the right direction

The coronavirus pandemic has not knocked Cisco’s existing strategy off course, with the vendor convinced its channel is able to tackle current and future problems
June 17, 2020 17 Jun'20
Ingram Cloud Summit shares thoughts on the long view

Sessions at the distributor's virtual conference look beyond the current demands of the pandemic to what will be coming next
June 17, 2020 17 Jun'20
Westcon named ‘master agent’ for Avaya UCaaS offering

Westcon will help take Avaya’s first joint offering with RingCentral to the channel in Europe
June 16, 2020 16 Jun'20
Channel crying out for the ‘human touch’

Research from Kaspersky reveals that distributors and resellers want much more contact with vendors
June 15, 2020 15 Jun'20
Agilitas extends reach into security market

Firm signs up as a Fortinet partner as it looks to make more of an impact in the cyber security space
June 10, 2020 10 Jun'20
Juniper filling up Enterprise+ ranks

Networking player Juniper is not far off completing its recruitment process to get partners signed up for its enterprise targeting scheme
June 02, 2020 02 Jun'20
Partner programme launches continue to stack up

Not only are those running vendor channel teams busy supporting current partners, but some have found the time and focus to devise fresh channel programmes
May 22, 2020 22 May'20
Secureworks launches partner programme with a difference

Cyber security vendor replaces traditional tiered structure with performance-based model
May 21, 2020 21 May'20
Channel at the heart of SecureAge’s UK plans

Security vendor SecureAge is starting to build its UK presence with one of the priorities being to develop a partner network
May 20, 2020 20 May'20
Coronavirus: Fujitsu adds to list of vendors increasing support for partners

Fujitsu has indicated it is taking steps to support its Select partners, and Adobe has come up with a solution to keep partners and ISVs busy during Covid-19
May 12, 2020 12 May'20
Check Point driving partners into growth areas

Security player Check Point has seen some success in the months since launching the latest incarnation of its partner programme
May 05, 2020 05 May'20
IBM reaches out to MSPs and ISVs

Big Blue makes major enhancements to its partner programme with the aim of attracting and rewarding those that specialise in developing their own IP and providing services
May 01, 2020 01 May'20
Veritas increases number and depth of support for top partners

Data protection and management player is looking to help more partners get to the top tier of its programme
April 24, 2020 24 Apr'20
Coronavirus: HPE adds to list of vendors offering financial aid

HPE has outlined a number of initiatives designed to help partners get through the Covid-19 coronavirus crisis
April 20, 2020 20 Apr'20
Coronavirus: Extreme Networks adds LEAP to support partners

Vendor builds on previous moves to ease certifications and increase access to training with financial help for resellers