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Dell EMC distribution roster taking shape

Exertis and Hammer follow Arrow in confirming they are part of the Dell EMC channel programme

With the Dell EMC channel programme now a couple of weeks old those that have inked a distribution deal continue to come forward.

Last week Arrow revealed that it was a strategic global distributor and earlier today that was followed by Exertis and Hammer, which will be in a position to provide resellers with the full Dell EMC portfolio.

“We are delighted to have been retained as a distribution partner. Exertis and Hammer have both been long-standing and successful partners for Dell in both client and enterprise, and Hammer has an excellent track record as a leading storage specialist," said Phil Brown, Exertis IT sales and commercial director.

"We have previously helped Dell bring their channel programmes to life and are looking forward to delivering the new Dell EMC partner programme to a broad reach of customers that can benefit from the solutions and technical expertise provided by both of our companies," he added.

Jason Beeson, commercial director of Hammer, which was acquired by Exertis last year, said that it would be in a stronger position now it could add the EMC products to the Dell lines that it had already been handling.
That same sense of increased opportunities was also felt by Sean Kerins, president of Arrow’s global enterprise computing solutions business.

“The Dell EMC programme offers Arrow’s global IT reseller ecosystem great opportunities to deliver enhanced customer value and increased profitability,” he said .  

In a statement the from Dell EMC the vendor clairified its current position with distributors in the UK.

“We are very pleased to confirm the current list of distributors in the UK are Arrow, Exertis, Tech Data, Ingram Micro, Getech Ltd, Westcoast Ltd and Hammer plc. The four global distributors for Dell EMC are Arrow, Ingram, Tech Data and Avnet and all partners will play a vital role in the delivery of our new channel strategy. Please note that the list of distributors in the UK is subject to change.”

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