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Managed services player COMS has opted for a name change as part of a re-positioning of the business to appeal to the smart building market.
The firm will now be known as RedstoneConnect, which builds on the core parts of its business Redstone and Connect IB, which have already established reputations in the smart buildings space.
The £1.32m acquisition of Connect IB only happened back in March with the integration of the staff and the technology reaching a point where it could inspire the branding change. The deal was also the first to be struck by the current management team at COMS.
The name change not only reflects an ambition to get the branding associated in its key market but comes at a time when the Group had been trying to exploit cross-selling opportunities and developing annuity revenue streams from managed services and software.
The software business is based around the building, occupancy management application OneSpace, and there are plans to increase R&D in the product.
“We have successfully re-positioned the business to focus on a defined strategy to use technology and innovation to make buildings and commercial spaces smarter. Our new name and identity reflects this strategic direction," said Mark Braund, chief executive of RedstoneConnect.
“At the core of our offering is the Redstone operation, a leading IT network and smart building systems integrator, with a blue chip customer base and a thirty year heritage. This has been enhanced through the acquisition in March of Connect IB, a smart buildings software and solutions business. The opportunities for deploying smart technology into buildings and commercial spaces continues to grow at pace and we are delighted to have already secured a number new contracts that utilise services from across the Group," he added.
The branding changes come into effect from today.