Currency fluctuations can be good for your business, ask IBM

Here's an interesting snippet of information: IBM's second quarter revenues were positively affected by currency fluctuations to the tune of 7% or around $1.6bn.

Billy MacInnes

Published: 20 Jul 2011

Here's an interesting snippet of information: IBM's second quarter revenues were positively affected by currency fluctuations to the tune of 7% or around $1.6bn. In other words, without positive foreign exchange rates, IBM's revenues would have been just over $25bn rather than the $26.7bn Big Blue reported.

To put that in perspective, the $1.6bn from positive currency movements is equivalent to around 34% of hardware sales for the quarter, just over a quarter of software revenues or a tenth of services revenue.

You wouldn't get that good a deal at the bureau de change at Heathrow Airport.

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Currency fluctuations can be good for your business, ask IBM

Here's an interesting snippet of information: IBM's second quarter revenues were positively affected by currency fluctuations to the tune of 7% or around $1.6bn.

Read more on Salesforce Management

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