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Consenna gearing up for HP for Education programme

Channel player ready to support the eighth year of the vendor's education trade-in programme

Consenna is gearing up to spearhead the delivery of the HP for Education trade-in programme that is set to start early in the new Year.

The scheme is now entering its eighth year and gives schools and colleges across the UK and Ireland the chance to trade in old hardware for cash or credits that can be used towards the purchase of fresh kit.

Over the past few years the scheme has seen several million pounds go back to schools but there is some pressure to turn up the volume this year to ensure educational providers are offering decent equipment.

The scheme is supported by the 21 HP for Education channel partners and Consenna will be delivering the programme, with the firm investing in a sales enablement programme to back up its commitment.

“Having been involved in various aspects of the HPfE programme for the past two years, we have been eager to demonstrate how we could deliver significant improvements that would drive greater take up amongst schools and colleges and, ultimately, lead to improved outcomes for young people and staff through the use of technology," said Paul Thompson, commercial director at Consenna.

“The programme has already delivered significant benefits to UK education but with such an enormous potential pool of schools and colleges who could be part of this scheme yet to sign up, we have recognised the need to take some radical steps to improve the 2020 programme,” he added.

Consenna has been carrying out focus groups to ensure that channel partners and educational customers have given the programme the thumbs up. The firm has updated marketing material, support materials and has set up a virtual staff room for educators to identify the technology they need.

The ribbon will be officially cut on the programme at next month's BETT show but Neil Sawyer, director of channel at HP, said that it was already getting partners ready for the scheme.

“The importance of this programme to HP cannot be underestimated and we’re committed to ensuring that it improves each year, delivering vastly improved learning experiences and outcomes across education in the UK and Ireland," he said.

“To do this successfully we must equip our channel partners with the resources, insight and passion to promote this programme to its very fullest extent. That has required a significant change for the 2020 roll out and Consenna has already proved to be the team with the appetite, experience and know-how to both manage this moving forward and to make it the most successful year so far for HPfE," he added.

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