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The changing role of partner programmes

The changing role of partner programmes

The world of partner programmes is evolving, with the focus changing to measuring and rewarding value – and rediscovering what that value truly means

Beyond Now and Azul expanding channel options

Beyond Now and Azul expanding channel options

Vendors outline benefits of fresh ownership and acquisition to generate increased opportunities for partners

Redcentric positioning for MSP future

Redcentric positioning for MSP future

Firm’s half-year numbers come as the business sets out its strategy to focus on high-margin managed services

Q&A: Natalie Noor, UK&I channel and SME director, Lenovo

Q&A: Natalie Noor, UK&I channel and SME director, Lenovo

Lenovo’s UK channel lead updates on how the year has been and where the focus will be in 2026

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In Depth

  • Is AI dragging security back to the 1990s?

    Is AI dragging security back to the 1990s?

    The introduction of artificial intelligence promises much, but the industry must prevent it from becoming a hacker’s paradise

  • Five-minute interview: Pete Wilson, Illumio

    Five-minute interview: Pete Wilson, Illumio

    The latest to share personal insights is Pete Wilson, senior director of channel sales for EMEA at Illumio

  • How to sell: OT services and support

    How to sell: OT services and support

    Channel businesses keen to get involved with the operational technology (OT) opportunity may have questions around what the ideal pitch should include and what products they should lead with. This guide to selling operational technology has answers ...

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