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June 2018

Are resellers ready for the race to multi-cloud?

If anyone was in any doubt that multi-cloud was heading for the mainstream, a recent study by 451 Research will have quashed it. Of the 800 businesses across the globe that responded to the latest Voice of the enterprise: Cloud, hosting and managed services, budgets and outlook survey, 69% said they planned to adopt a multi-cloud strategy by 2019. What’s more, the cloud computing-as-a-service market is expected to double to $53.3bn by 2021, according to 451’s Market Monitor. So it’s no surprise that the number of vendors and technologies in the space are growing rapidly. The good news for businesses is that this presents the chance to mix and match cloud services to maximise effectiveness, efficiency and costs. However, this may seem like a new and complex market, which means it can be a tough challenge navigating your way through it. And therein lies a major opportunity for resellers: to help companies make sense of multi-cloud and secure the best solution for their needs. The question is whether resellers themselves are up for...

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