G3 Comms has secured a significant investment from private equity player Apiary Capital which will give the firm to flex its muscles in the mid-market.
The comms and network integrator has made it clear that Apiary, which has acquired a majority stake, will be looking for both organic growth and via acquisitions. The terms of the deal were not disclosed.
The firm targets the mid-market with a range of offerings that range from cloud-based comms through to a hybrid and on-prem managed service option.
Prior to the involvement of private equity the business has been investing in its unified comms expertise giving it a chance to tap into that growing market. The firm also has a global network infrastructure that has given it a chance to deal with customers looking for a partner with a wide reach.
“The last few years have seen our revenues and profit grow year-on-year and we are now perfectly positioned to move forward with our long-term strategic plan. Apiary’s experience and supporting investment will be instrumental in fulfilling that plan," said James Arnold-Roberts, G3 Comms CEO.
“We’ve worked hard to achieve solid partnerships with technology leaders that include Microsoft, Genesys and Tata Communications, to ensure our breadth of expertise can meet the increasingly diverse range of communications required by businesses today. At the same time, our core skills in systems integration, deployment and technical support will continue to provide us with a competitive advantage, particularly where there is a demand for the transition from complex, multi-vendor legacy communications to cloud services," he added.
Nicki Boyd, partner at Apiary Capital, said that it had chosen to invest in a business that was involved with growth markets.
“G3 Comms has built a platform that is now extremely well-placed to exploit the increasing corporate demand for service providers that can manage the complexity of diverse communications systems. With strong consultancy skills and a comprehensive suite of technical services, G3 Comms is ideally positioned for growth. We are delighted to be backing James and the G3 Comms team," she said.