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BT Wholesale: Making the switch to digital

This article is part of the MicroScope issue of July-August 2025
Those working in the telecoms market know all too well that the looming public switched telephone network (PSTN) switch-off is a key talking point for customers. To assess what is happening with BT’s channel, MicroScope put some questions to Thea Sztejka, managing director at BT Wholesale. What is the focus of BT Wholesale’s channel right now? We are focused on our partners. There are so many opportunities out there, it’s our role to make sure they are equipped to make the most of them. The switch to digital has opened a treasure chest of new revenue streams with customer expectation evolving rapidly, and channel players must change in line. We’re always looking at how we can expand our portfolios, and every innovative solution is backed by thoughtful onboarding services that make them easy for partners to introduce into their own portfolios to sell. We then educate about possible wraparound propositions that partners can sell on to further increase customer stickiness and wallet share. The technology we provide is obviously ...
Features in this issue
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Pivoting through the crises
The channel is all about evolution, and one of the challenges has been to get to a stage where businesses can thrive despite global political and economic challenges
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BT Wholesale: Making the switch to digital
In a Q&A session, the telco giant’s managing director of BT Wholesale shares the priorities of its partners