All Business Intelligence Software

Measuring ROI from CRM

Whitepapers
Date: 20 November 2009

The promise of CRM technology lies in improved marketing, customer satisfaction and increased sales productivity: all can have direct impact on the bottom line.

Master data management (MDM) has become a very hot topic these days. Unfortunately it is also a source of confusion and frustration because of the disparate definitions, architectures and technologies available in this space. This report clarifies these problems and sets forth a concise, easily understood architecture for MDM into which you can map your MDM projects.

Customer Satisfaction Benchmarking

Whitepapers
Date: 19 November 2009

Today’s support organisations are focused on two top-level metrics: financial results and customer satisfaction. For most, it’s easy to track financial performance, but customer satisfaction is akin to speaking a foreign language.

Customer Satisfaction Benchmarking

Whitepapers
Date: 19 November 2009

Customer Experience Management – The next frontier for support centres

Whitepapers
Date: 19 November 2009

When looking at technology in the context of Customer Experience Management (CEM), it needs to embrace CEM methodologies, enable the delivery of the brand promise and measure the experience.

IBM launches cloud-based business analytics service

News
Author: Warwick Ashford
Date: 17 November 2009

IBM has announced a cloud-based business...

HP tackles $35bn converged IT market

News
Author: Ian Grant
Date: 04 November 2009

Hewlett-Packard is to launch a set of products and services, which it claims will help firms achieve better insight into their business, faster application development and greater flexibility in responding to market changes.

Banking sale of the century will be straightforward IT project

News
Author: Karl Flinders
Date: 03 November 2009

The Royal Bank of Scotland (RBS) and Lloyds TSB have announced plans to sell...

Sainsburys technology personalises vouchers

News
Author: Bill Goodwin
Date: 07 October 2009

Supermarket chain J Sainsburys plans to roll out technology to offer customers personally-tailored discount vouchers when they check-in their shopping.

Video: SAP Business Objects tracks swine flu

News
Author: Cliff Saran
Date: 22 September 2009

SAP Business Objects has helped the Emergency Response Association (EMA) in the US manage the swine...

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