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All Business Intelligence Software News - January 2008

Business Intelligence will decline but still vital for IT efficiency

News
Author: Joe O'Halloran
Date: 15 January 2008

The days of a strong BI market are over as the industry enters a state of flux but BI remains mission critical

Deal Group Media uses business intelligence software to give online advertising direction

News
Author: Ruth Holmes
Date: 09 January 2008

Deal Group Media connects online advertisers with affiliates - highly trafficked websites - with whom they place banner advertisements and pay for click-throughs or closed sales. As a pioneer of affiliate marketing, DGM knows the model depends on business intelligence and tracking to ensure advertisers get the optimum return on their investment.

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