Benefits of SAM getting through to customers

The message about the benefits of using Software Asset Management (SAM) appears to be getting through to users with a strong attendance at the first industry event to promote the technology.

The message about the benefits of using Software Asset Management (SAM) appears to be getting through to users with a strong attendance at the first industry event to promote the technology.

The event organised by the Software Industry Research Board(SIRB) had representatives from Oracle, Microsoft, Computacenter, FrontRange and the Federation Against Software Theft, Investors in Software.

Matt Fisher, director at FrontRange Solutions, said that on the day that IDC revealed that the costs of piracy had gone up in the UK it was important for users to hear about the benefits of using SAM to help control software costs.

“The message is getting out there and everyone has compliance at the back of their minds but they are also being asked [by employers] to reduce software spend,” he said.

He added that the conference had been designed specifically to provide education as well as practical advice about how to implement SAM.

“Organisations have got limited budget and are watching every penny they spend so they want to know they are not over spending on licences,” he added.

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