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Nucleus Research examined Tableau Software’s use of Salesforce Data.com to help the company quickly identify sales leads across regions and to manage its customer data within a single, centralised solution. Benefits included increased bookings through greater lead generation and increased productivity through more accurate sales data and more precise territory distributions. Access >>>
Table of contents
- Financial Analysis
- Key Cost Areas
- Key Benefit Areas
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Social Engineering in IT Security
This extract from Sharon Conheady’s book, Social Engineering in IT Security, gives an overview of Social Engineering techniques and explains how ...
Gartner: Digital transformation: How to survive the information crisis
It is time to revisit out-of-date policies and strategies to avoid minor issues becoming major disasters, say Gartner analysts Saul Judah and Andrew ...
Deloitte CIO Survey 2014
Deloitte's second global CIO survey assesses CIO's role in innovation, spending and technology priorities, and their relationship with the business.