Sponsored by ComputerWeekly.com
Communicating persuasively may be a tricky art to perfect, but when it’s done properly, the pay-off can be huge, which is why marketing campaigns continue to siphon off huge amounts of corporate money every year. If you want your message to reach and influence your target audience there is one golden rule you must follow: tailor your communication style to the medium you’re using. Access >>>
Table of contents
- Basic Principles
- Hierarchy Of Online Needs
- Make This Work For You
Premium Content for Free.
More Premium Content Accessible For Free
Social Engineering in IT Security
This extract from Sharon Conheady’s book, Social Engineering in IT Security, gives an overview of Social Engineering techniques and explains how ...
Gartner: Digital transformation: How to survive the information crisis
It is time to revisit out-of-date policies and strategies to avoid minor issues becoming major disasters, say Gartner analysts Saul Judah and Andrew ...
Deloitte CIO Survey 2014
Deloitte's second global CIO survey assesses CIO's role in innovation, spending and technology priorities, and their relationship with the business.