Geek is the new chic: We're sexy and we know IT

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FDM Group has launched a music video in a bid to stamp out the stereotype that IT pros are socially challenged geeks.FDM's music vid.jpg


A keen supporter of encouraging more women in the industry, and tackling the skills shortage as a whole, FDM Group is on a mission to spread the word of the new geek chic.

FDM's CEO Rod Flavell said: "I'm delighted that so many FDMers got involved in the project, it really showcases our company's unique culture and inclusive ethos. Our aim is to bridge the gap between academia and the workplace, providing candidates with the opportunity to thrive in one of the fastest growing industries in the world.


None of the people in the video are professional actors; they are all FDMers - regular people that work in the IT Industry that are up for a good time."


Take a look at FDM Group's dance off master piece here:


Love it - Thank you for sharing FDM!

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About this Entry

This page contains a single entry by Kayleigh Bateman published on April 24, 2013 1:32 PM.

The world of women in tech: What have I missed? was the previous entry in this blog.

International girls in ICT day: Research finds girls are still uninspired is the next entry in this blog.

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