We have all had the dream of standing up on
stage, crowds applauding loudly, as you grasp onto your award and give that all
important thank you speech, remembering to give platitudes to your peers and
your mum before leaving to drink the night away on expensive champagne.
Image via CrunchBase
Well, we all dream of it, but not all of us
react how HP's PR agency Edelman did when we don't get the gong.
Downtime has seen an email sent out from
Edelman before a conference call detailing the agenda and making a point about
T3's awards. It seems HP was on a shortlist for an unnamed award but was
removed, much to the dismay of the distraught PRs.
The reaction is... well... you decide whether
the agency of one of the world's largest technology companies should react this
way.
"Following HP's removal from shortlist at
T3 Awards, Edelman to speak to T3 about reducing the price of HP's table or
enquiring into the possibility of re-entering HP onto the shortlist for the
Awards."
In a week where we are about to host the largest sporting event in the world, maybe Edelman and HP should learn some lessons about how to lose gracefully.
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