No, I don't hate Linkedin

Ian White | 2 Comments | 1 TrackBack
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thumb_white.gifI just prefer Plaxo. Hey I am a member of both!

Last week I commented on the comparison between Plaxo and Facebook. This generated a couple of 'what about Linkedin' comments which seemed to warrant a response on my part.

LInkedin is described in Wikipedia as 'a business-oriented social networking site' whereas Plaxo is described as 'an online address book service'. Both interestingly (if not unsurprisingly) are based in Mountain View and more significantly both are at least part funded by venture capital specialists Sequoia Capital.

My contention is that they both deliver an excellent service however right now Plaxo, with only 15 million users compared to 21 for Linkedin, offers me a more useful set of capabilties. Yes, they do overlap, but Linkedin appears to be operating a hybrid business service, a personal classified ad plus people finder whereas Plaxo is both keeping my contacts current (a la Linkedin), working off-line to keep my directories up to date and with a eye to the problems of mobile phone users keeping my HTC Touch Cruise aligned to all of my other contacts.

More importantly than this is the integration with Facebook, Flickr, Twitter, Blogs et al in a very clean interface making Plaxo 'Pulse' and invaluable tool for my daily work life. Linkedin seems to be like a perpetual 'I'm looking for work' classified without going the whole hog of placing your resume on Monster.

Both have a place and I could easily see the two consolidating as a point in the future, I just hope we end up with the Plaxo UI.

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More on Linkedin (less ads please) from Collaboration Technology 2.0 on April 15, 2008 10:11 AM

LinkedIn has a use, but to me its not as useful as Plaxo Read More

2 Comments


Interesting Ian. You have probably made the right choice if your aspirations are no greater than "just" having an address book of contacts that keeps up to date across whatever media you happen to have available to communicate through at any given time. But isn't just having their details to hand a bit of a lame goal? Shouldn't you be expecting more, such that those contacts are actively networking you into their contacts, or endorsing your business? Although Wikipedia's defeinition of what Plaxo is sells it short a little, it certainly doesn't help you to grow your business in the way that some other business focused Web 2.0 services do (I count my own WecanDo.BIZ service amongst them). In my opinion, that means you're missing a trick.

Ian Hendry
http://www.wecando.biz

Thanks Ian,
LinkedIn has for the most part been very limited in what you can actually do with it as far as reaching out to people in a timely and cost effective method. We needed a way to contact people in our network quicker and with a lot less man hours involved so my Company has developed software that allows you to market all over linkedin to anyone in your network. Your network includes anyone that shares a connection but most importantly a "Group". If you have joined 25-20 groups you pretty much have 20 MIllion People in your network that you can message with a free LinedIn account. The software simply automates LinkedIns message features and allows you to send thousands of messages a day. If your interested in watching a video on it ive included a link. We are giving away free trial copies so you can test it out before you buy it. We have run several campaigns and our conversion rates are as high as 63% of people who respond to our messages. If you have been looking for a great tool for marketing
on LinkedIn this is it! for a free copy you can email me as well at robert.thomas@comergentgroup.c om thanks
http://www.youtube.com/watch?v=OL9l5KuesoM

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The opinions expressed herein are the personal opinions of the authors and do not represent either of our employer's views in any way. All postings and code samples are provided 'AS IS' with no warranties, and confer no rights.

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This page contains a single entry by Ian White published on April 14, 2008 10:00 AM.

Small things (Twitter, Symbaloo and Plaxo) was the previous entry in this blog.

More on Linkedin (less ads please) is the next entry in this blog.

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