The business benefits of big data: what do companies expect ?

| No Comments
| More




Nimbus_Ninety_Big_data_fig_10.jpg


The standout benefit of implementing a high performance, big data analytics strategy into the organisation is'understanding and interacting with customers' (47%), a survey of 268 senior UK business practitioners reveals. The survey, by Nimbus Ninety, which runs a series of business technology forums, identifies the 'ability to cross-analyse disparate data types and sets' (45%) as the 2nd major benefit, followed by  the 'ability to analyse historical data sets' (43%), and a 'better understanding of market conditions/competitors' (42%).

You can find out more about big data, cloud and other emerging technologies by downloading Nimbus Ninety's report: Innovative business technologies in a converging world.


Enhanced by Zemanta

Leave a comment

Subscribe to blog feed

 

-- Advertisement --

 

About this Entry

This page contains a single entry by Bill Goodwin published on February 19, 2013 10:56 AM.

Development Tools Spend - Banking, Finance & Insurance Companies was the previous entry in this blog.

Small companies slow to adopt disruptive technologies is the next entry in this blog.

Find recent content on the main index or look in the archives to find all content.

 

-- Advertisement --