Google have announced that they are adding a raft of tools to Google Apps, including Blogger. Perhaps it’s a sign that Blogger is growing up, although they’ll need to develop it much further for it to really compete with WordPress, but it is certainly better than an awful lot of so-called enterprise blogging systems.
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The addition of Blogger to the Google Apps infrastructure will make it trivially easy to create and maintain internal blogs for businesses who are not interested in running their own intranet servers. This makes the social media intranet much easier for all types of business and could be an important move for the wider adoption of blogs in business.