Making the most of the 'Tech Cities' battle

This is a guest blog from Geoff Smith, Managing Director of Experis, an IT recruitment specialist

Despite the capital’s prominence as the home of silicon roundabout start-ups, Shoreditch design houses, and global banks and insurance companies, the UK’s boom in IT job creation is more than just a London success story. The government’s recent Tech Nation report and our own Tech Cities Job Watch (TCJW) both reveal a fierce hunt for top IT talent across all corners of Britain. The reality is, job seekers are firmly back in the driving seat and employers need to make themselves aware of the market trends to ensure an important competitive edge in the battle for talent. 

In the midst of a protracted skills shortage, there’s little room for employers to be complacent when it comes to finding the people with the right experience to fulfill IT and digital needs. The Tech Nation report revealed that 74% of digital companies in the UK now operate outside of London. The knock-on effect is that clusters of experienced IT professionals with the sought-after skills are moving outside of the obvious hiring grounds of London, leaving our capital’s businesses with no choice but to extend their recruitment search across the UK for the skills they require.

Our first TCJW report showed that ‘Tech Cities’ such as Manchester, Birmingham, Bristol, Cambridge, Newcastle and Edinburgh have emerged as areas where multiple companies are looking to find talented IT professionals with in-demand skills. Whilst many of the emerging cities have great transport links, London-based companies that wish to access talent based in these areas should consider reviewing their flexible or remote working policies to attract some of the talent back. 

Another factor employers need to consider when looking for talent is that soft skills can be just as vital as technical skills. We regularly speak to companies that have employed people solely for their tech prowess and later realise that they also need people who can share their knowledge with others and communicate the value of new developments to management, such as emerging programming languages. They need to be able to interrogate data and present it to varying audiences in plain English.

The expansion of opportunities outside the capital has big implications for candidates too, putting them in the driving seat with greater control over their careers and multiple options for location, salary and work life balance. Skilled IT candidates who have developed their experience and skillset over several years are in a strong position to find excellent job opportunities. Those who are willing to travel for work can explore lucrative contractor roles, commanding day rates averaging £521 for Cloud positions in Bristol and £600 for Big Data positions in Cambridge. 

The TCJW report showed that Mobile Development skills were in massive demand across the country. This area has grown rapidly in recent years, with a particular demand for android, iOS and Ruby on Rails development skills. Web developers are also in high demand, particularly those who can work confidently with back-end .Net, Java and SQL skills and front-end UI, UX and visual design skills.

There is a growing need for IT Security skills as employers look to improve their defence against the increasing number of cyber threats. They will be looking very favourably on candidates with CLAS, Cyber Security and Information Security skills. 

These highly sought after skills have a tendency to gather where there are opportunities. For example, Cambridge is leading the cities outside London for permanent Mobile Development and Web Development pay, with average salaries reaching £41,032 and £39,750 respectively. Meanwhile, Glasgow is leading on Big Data (£45,300) and IT Security (£50,804) and Birmingham on Cloud salaries (£52,684).

We intend to release our TCJW report on a quarterly basis to keep businesses updated on the trends shaping IT recruitment and enable candidates to make informed decisions based on the evolving opportunities across the country.

As demand for IT talent continues to outstrip supply, it will be increasingly important for employers to broaden their talent search in order to meet their current and future skills needs. Similarly, candidates will make themselves more attractive to employers if they ensure they are equipped with the latest technical and soft skills, and those who are flexible enough to work remotely or travel cross-country will be well positioned to secure the best jobs. As the battle of the Tech Cities rages on, a buoyant market for new jobs and opportunities will continue. IT pros and employers who embrace it will be the ones to watch.

 

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