Results for the tag, behaviour profiling.

Find the latest news and information on behaviour profiling from ComputerWeekly.com and the web.

All ResultsResults from Computer Weekly - BEHAVIOUR PROFILING

Congress drafts law to prevent web profiling

News
| www.computerweekly.com
| 08/09/2009

...codes of behaviour to regulate behaviour profiling, but privacy activists remain concerned. In the UK, a behaviour profiling firm, Phorm, conducted...Related Tags european data behaviour profiling trade commission house... http://www.computerweekly.com/Articles/2009/09/08/237604/Congress-drafts-law-to-prevent-web-profiling.htm

How spam led to Google

News
| www.computerweekly.com
| 01/05/2009

...has become the world's most sophisticated and measureable marketing medium. It has also led to browser behaviour profiling and subsequent delivery of targeted advertising. Although not delivered by email, targeted advertising offered... http://www.computerweekly.com/Articles/2009/05/01/235883/how-spam-led-to-google.htm

Targeted web marketing tempts consumer backlash

News analysis
| www.computerweekly.com
| 12/03/2009

...individual into stealing a company's secrets than trying to hack its network. It is tempting to think that behaviour profiling will tell what people will do next. This is false. Given some sophisticated probability modelling, it may allow... http://www.computerweekly.com/Articles/2009/03/12/235251/targeted-web-marketing-tempts-consumer-backlash.htm

Kaspersky seeks legal advice on Google and Microsoft keyloggers

News
| www.computerweekly.com
| 18/09/2008

...Department of Business, Enterprise and Regulatory Reform spelled out a list of conditions under which a British online behaviour profiling application, Phorm, would run legally. Last week, former Lehman Brothers vice-chairman Francesco Caio... http://www.computerweekly.com/Articles/2008/09/18/232349/kaspersky-seeks-legal-advice-on-google-and-microsoft-keyloggers.htm

Yahoo to launch controversial behaviour-based advertising tools

News
| www.computerweekly.com
| 24/02/2009

...such as age and gender, the paper said. The behaviour profiling technology has been highly controversial in the...technology, known as Webwise, is still pending. Behaviour profiling has also been criticised in the US as a potential... http://www.computerweekly.com/Articles/2009/02/24/234975/yahoo-to-launch-controversial-behaviour-based-advertising.htm

BT presses on with Phorm after Orange pulls out

News
| www.computerweekly.com
| 03/11/2008

...AdWords service, has faced similar scrutiny. The US Federal Trade Commission held hearings a year ago into behaviour profiling systems for marketing purposes. It then issued guidelines advising operators to warn people when their web activities... http://www.computerweekly.com/Articles/2008/11/03/233181/bt-presses-on-with-phorm-after-orange-pulls-out.htm

Profiling technique optimises shops' CRM

News
| www.computerweekly.com
| 05/02/2003

...are unhappy with their CRM investments because they do not segment their customer data properly. The purchase behaviour profiling (PBP) technique, which is already being used by Sainsburys and Co-op, segments data by transaction rather... http://www.computerweekly.com/Articles/2003/02/05/192266/profiling-technique-optimises-shops-crm.htm

All Other Computer Weekly Results

All ResultsNews and blogs from the web - BEHAVIOUR PROFILING

Consumers warned of 'man-in-the-phone' bank scam

News
| www.finextra.com

...protecting their personal information." At the banking end, Actimize says firms should combine cross channel behaviour profiling and anomaly detection technologies with better call center processes and training. Call center employees should... http://www.finextra.com/fullstory.asp?id=20247

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