Allianz Insurance has selected a new service oriented
architecture (SOA) platform to deliver commercial SME insurance
products to its brokers.
The edgeConnect system from edge IPK will replace the existing
Allianz Quick Quote online facility with "a more modern and dynamic
user experience", allowing Allianz to provide a wider range of
products with broker-specific information and branding, said the
insurer.
The goal is to make a new portal site the main choice for
brokers. Within its overall goal of reducing IT complexity and
increasing efficiency, edgeConnect will complement Allianz's
existing IT infrastructure to gain a greater level of flexibility
in its ability to roll out and customise new products.
Using edgeConnect,
Allianz said it will be able to deliver services to the
end-user faster and in a more intuitive, customised fashion,
improving the overall customer experience and leading to greater
volumes of transactions being completed via existing and emerging
channels.
In addition, the platform allows Allianz to create tailored,
white-label presentations for individual broker organisations,
further enhancing the user experience.
"Our online presence is absolutely vital to the way in which we
are viewed as a business by customers, partners and investors, so
it is critical that the online tools we make available today are
customer centric and sustainable over the longer term," said Chris
Hanks, general manager for commercial lines at Allianz.
He said, "Edge IPK has provided us with a powerful solution that
integrates with our existing IT development strategy, is easy to
manage alongside our IT infrastructure, and which will support our
flexible platform for both internal and external usage. Systems
integration in this manner is key to our continual improvement
strategy."
The SME insurance lines supported by edgeConnect include retail,
office, contractors, property and flat owners, and commercial
combined.