Travel company
National Express
East Coast's website took just seven months to chalk up a
million travel bookings following its launch last November.
The website simplifies bookings and travel plans for customers.
These include discounted prices, preferred reserved seating
options, bicycle spaces and notification via e-mail when tickets
for a particular date become available.
The train company also offers laptop users free Wi-Fi access on
services between London and Scotland in both first and standard
class carriages as well as on the railway platforms station in
York.
Emma Passey, e-commerce manager at National Express East Coast,
said, "We brought specification and management of our online
bookings system in-house so we could provide our customers with the
website we felt they deserve - a real one-stop shop for their
travel needs".
National Express East Coast developed the website with
Atos Origin, and
user-design specialist
Flow Interactive.